PROJECT P-0025
CLIENT
HONED™ IS A CONCEPT SELF-CARE BRAND BASED IN LOS ANGELES. THER CHRYO-THERAPHY PRODUCTS ARE DESIGNED AND DEVELOPED TO ENHANCE OVERALL WELL-BEING.
SERVICES
B-001 IDENTITY / B-002 LOGO / B-003 AI ASSETS / B-005 PRODUCT DEVELOPMENT / W-001 CUSTOM WEB DESIGN / W-003 COPYWRITING / W-004 RESPONSIVE DESIGN / W-005 E-COMMERCE
B-004 1/2 PROFILE
B-004 FRONT
PRODUCT DESIGN
FOR HONED'S INAUGURAL RELEASE, VONTACH SPEARHEADED THE DESIGN OF THEIR FLAGSHIP PRODUCT: A REVAMPED VERSION OF THE CLASSIC COOLING GEL FACE MASK.
OUR PROPOSAL INTRODUCED A TRANSPARENT SILICONE WITH A CLEAR GEL, OFFERING A DISTINCTIVE AESTHETIC IN LINE WITH THE BRAND'S MINIMALISTIC ETHOS. THIS DESIGN NOT ONLY ENHANCES VISIBILITY BUT ALSO TRANSITIONS TO SOLID WHITE WHEN FROZEN, SERVING AS A PRACTICAL INDICATOR OF READINESS FOR USE.
TO BRING THIS CONCEPT TO LIFE, 3D MODELS WERE METICULOUSLY CRAFTED USING BLENDER.
PRODUCT DEVELOPMENT
VONTACH TOOK THE INITIATIVE TO CONNECT AND NEGOTIATE WITH MANUFACTURERS WITHIN OUR NETWORK ON BEHALF OF THE CLIENT. FROM THE INITIAL SAMPLING PHASE TO THE FULL-SCALE PRODUCTION, VONTACH EFFICIENTLY MANAGED THE ENTIRE MANUFACTURING PROCESS, ENSURING SEAMLESS PROGRESS FROM START TO FINISH.
BRANDING
VONTACH SPEARHEADED THE DEVELOPMENT OF THE COMPANY'S COMPLETE BRAND IDENTITY. THE OUTCOME WAS THE MINIMALISTIC AND MODERN "H" LOGO, DESIGNED WITH VERSATILE VARIATIONS FOR OPTIMAL APPLICATION ACROSS DIVERSE MEDIA PLATFORMS.
THE SLOGAN "HONE YOUR HEALTH" WAS CRAFTED BY VONTACH AS PART OF OUR COPYWRITING SERVICE AND SUBSEQUENTLY TRADEMARKED.
ECOMMERCE
VONTACH BUILT A CUSTOM-DESIGNED ONLINE STORE USING SHOPIFY. SHOPIFY PROVIDES A ROBUST BACKEND AND USER DASHBOARD SPECIFICALLY OPTIMIZED FOR E-COMMERCE, EQUIPPED TO HANDLE HIGH VOLUMES OF TRAFFIC.
VISUAL ASSETS
VONTACH UTILIZED AI DESIGN AND 3D MODELING WITH BLENDER TO CREATE A DIVERSE ARRAY OF VISUAL ASSETS, INCLUDING PRODUCT AND CAMPAIGN IMAGERY. TO STREAMLINE COSTS AND MINIMIZE THE NEED FOR A FULL PRODUCTION TEAM, AI-GENERATED FASHION MODELS WERE DEVELOPED AND SEAMLESSLY INTEGRATED WITH THE 3D PRODUCT FILES.
EMAIL MARKETING
WE INTEGRATED KLAVIYO TO GATHER EMAILS AND ORCHESTRATE TARGETED EMAIL CAMPAIGNS EFFICIENTLY. VONTACH OFFERED COMPREHENSIVE SERVICES INCLUDING EMAIL DESIGN, LIST MANAGEMENT, AND PERFORMANCE TRACKING, ENSURING OPTIMAL CONVERSION RATES FOR THE LAUNCH AND SUBSEQUENT DROP.
PACKAGING
VONTACH TOOK THE INITIATIVE TO CONNECT WITH AND NEGOTIATE WITH MANUFACTURERS WITHIN OUR NETWORK ON BEHALF OF THE CLIENT. FROM THE INITIAL SAMPLING PHASE TO THE FULL-SCALE PRODUCTION, VONTACH EFFICIENTLY MANAGED THE ENTIRE MANUFACTURING PROCESS, ENSURING SEAMLESS PROGRESS FROM START TO FINISH.
PACKAGING
TO MAINTAIN THE PRISTINE QUALITY OF THE PRODUCT DURING SHIPPING, VONTACH DESIGNED A HARD CARDBOARD LID BOX WITH FITTED EVA INSERTS AND FOIL BRANDING, DRAWING INSPIRATION FROM APPLE'S ICONIC PACKAGING. THIS PREMIUM UNBOXING EXPERIENCE WAS CRAFTED WITH THE AIM OF ENHANCING THE OVERALL CUSTOMER EXPERIENCE.